About Us

Michael Bennett is a seasoned C-suite executive with over 20 years of experience in the healthcare industry. One of his most notable accomplishments to date is impacting the incredible growth of Solis Mammography as its Chief Business Development Officer throughout his six-year tenure. There, he developed successful growth strategies and an operational playbook, delivering $500+ million in value creation and increasing facility count by over 90 locations. Michael’s focus on forging provider-first partnerships and delivering optimal patient care has been a hallmark of his success in healthcare M&A over the years, an ethos he brings to his current role at Formula Wellness.

Michael went on to join HealthTrackRx, an industry-leading infectious disease laboratory, as its Chief Growth and Strategy Officer. There, he established a commercial ventures unit, expanded the lab’s national presence, and developed an organizational structure supporting cross-functional teams and business objectives. His career to date has equipped him with a deep understanding of the regulatory landscape and the nuances of multi-site retail health platforms.

As a long-time Formula Wellness patient, Michael is thrilled to merge his passion for the brand with his professional skill set to help bring Formula Wellness to a larger customer base than ever before. Focused on culture, credibility and growth, he aims to take the company to new heights, while ensuring its unique model of personalized comprehensive care in wellness and aesthetics remains intact. With industry know-how, a collaborative mindset and a shared vision, he and the executive team are poised to realize the full potential of Formula Wellness in its next phase of growth.

A board-certified Anesthesiologist since 1997, Dr. Brian Rudman has always been passionate about providing the very best care for his patients. While he’d seen incredible advances in surgery and medicine throughout his career, he believed that there were key components missing in traditional models of healthcare that are preventing people from achieving the long-lasting, holistic wellness they desire. After 20 years leading several successful medical practices, Dr. Rudman decided to shift focus from simply treating disease to actively preventing illness and preserving wellness. His studies led him to realize that fighting the negative effects of our environment that cause premature aging and related health problems demands an innovative approach, so he became board certified in Anti-Aging and Regenerative Medicine with the American Academy of Anti-Aging Medicine (A4M). Armed with the most comprehensive knowledge available today, Dr. Rudman partnered with his wife Chrissy Rudman to create a new standard of healthcare, and Formula Wellness was born.

In Brian’s own words, “Formula Wellness’ personalized holistic approach to medicine is transformative. By combining our proprietary approach with our new management team’s ability to scale and amplify success, we stand poised to set a new standard in this next generation of healthcare delivery. My role as Chief Medical Officer is to help recruit as well as lead a growing team of best-in-class clinical experts who will innovate with new offerings, and set the standards of excellence in our industry.”

Christopher Crosby has spent the last 17 years developing his broad skill set as a finance professional in dynamic and fast-paced environments. After graduating from SMU’s Cox School of Business with a BBA and Master’s in Accounting, he spent close to 10 years at Deloitte, where he held senior roles in Assurance and M&A Transaction Services, serving some of the firm’s largest private equity and strategic clients. Presented with an opportunity to join Deloitte client ORIX USA, Christopher transitioned into the investment firm as Director of Corporate Development, advancing a $10B+ balance sheet. He then served as Director of Portfolio Value Creation for the parent company, ORIX Corporation, and the private equity fund, ORIX Capital Partners, before progressing to CFO of the flagship portfolio company, Network Connex (formerly NTI Connect).

Shifting from corporate life, Christopher joined family-office GrowCo Capital as Managing Partner and CFO, also serving as CFO for its healthcare portfolio companies, namely MasVida Health. After successfully exiting MasVida Health to private equity in early 2023, Christopher co-founded Lakewood Healthcare Capital as a Managing Partner. His career to date has equipped him with a deep understanding of the complex financial needs of fast-growing, institutional-backed companies in and out of healthcare. Fueled with an ambition to use his skill set for a bigger purpose, Christopher’s core focus today is bringing Formula Wellness’ comprehensive clinical offering in longevity care to as many people as possible. As a patient of Formula Wellness, he has seen firsthand the platform’s power, describing his experiences as life-changing.

Christopher brings his vast knowledge and experience in results-focused financial strategy to Formula Wellness. Responsible for ensuring the health of the company as it grows, he is focused on value creation and M&A strategies and committed to creating an unparalleled clinical and management services platform, scaling the company to new patient geographies, and building an outstanding patient experience with the latest technology at every touchpoint. Further, he strives to be a consistent “positive light” for the platform as part of the executive team and as a patient sharing his wellness journey along the way.

Amar Thakrar is a dedicated healthcare professional with the skills and experience necessary to navigate the landscape of a dynamic, ever-evolving industry. He began his career as a Walgreens pharmacy manager, where he learned firsthand the importance of individualized, comprehensive care to ensure optimal patient outcomes. In 2015, Amar co-founded ReNue Rx, a full-service retail and compounding pharmacy serving patients nationwide. There, he combined his business and operations acumen with his extensive pharmaceutical knowledge to build a resource that served his patients’ total health needs—an experience that taught him how daring to be an innovator and disrupter in the healthcare space can make a tangible difference in people’s lives.

A recipient of both an MBA from the Rawls College of Business and Doctor of Pharmacy (Pharm.D.) from Texas Tech University, Amar understands the intricacies of launching and sustaining a successful business while always prioritizing patient care. In his role at Formula Wellness, he drives operational excellence across all aspects of the business to deliver high-quality services, exceed client expectations, and achieve sustainable growth in the competitive wellness industry.

Amar is committed to Formula Wellness’ mission of providing patients with holistic, personalized care marked by attention to detail that truly puts the individual first. Says Amar, “As time passes, we need a health partner that allows us to age smoothly and gracefully through life and empowers us to live life without limitations. Formula Wellness is that partner.”